Members-only Leadership & Strategy Customer education needs more - introducing the Intellum framework Over many years of working with some of the largest companies to deliver their educational programs at scale, we recognized a pattern in the structure of the most successful programs....
Members-only Leadership & Strategy Should you build or buy a customer education platform? With benefits like improved customer onboarding, increased product usage, and faster time to value, digital customer education is a no-brainer. The question is: When adopting a customer education platform (CEP), is it better to build or buy?...
Members-only Operations How Facebook reached 2 million external learners in 34 months Combining Intellum’s seventeen years of learning delivery experience with Facebook’s social media and human behavior expertise, the two companies worked very closely to build an engaging, scalable solution that would grab and keep the attention of the external learner....
Members-only Customer Success What is customer education? A beginners guide Here’s the truth: Companies have gotten very good at selling potential outcomes, but most companies are still not very good at teaching customers how to achieve those outcomes....
Members-only Leadership & Strategy Certifications: moving towards mastery using assessments It's 2021. Certifications are not a new thing. But the ways companies (and learners) leverage them is evolving, and we want to help you get ahead of the certifications curve....
Members-only Product Management CMS vs. Education Platform: Which is better for PLG? After 20 years of innovating in the education space, we’ve learned a thing or two about what works to train and educate end-users - whether those users are customers, partners, or even employees....